Served as art director for the Sado Island tourism promotion campaign, “Sado Island, Never to Be Forgotten.” Created the key visual and OOH materials for the project. Timed with the island’s growing attention following its nomination for UNESCO World Cultural Heritage status, the campaign aimed to spotlight the lesser-known charms of Sado—including its rich nature, history, culture, and cuisine. Developed as a public–private collaboration involving Sado Steamship, JR East, JAL, and local municipalities, the project sought to convey the island’s diverse appeal from multiple angles.